KEBERLANJUTAN EKONOMI, SOSIAL-BUDAYA DAN LINGKUNGAN BALI SPIRIT FESTIVAL, UBUD, BALI
DOI:
https://doi.org/10.25078/pariwisata.v10i2.5193Kata Kunci:
cultural festival, sustainability, local economy, environmental preservation, community empowermentAbstrak
Penelitian ini bertujuan untuk mengeksplorasi dan menganalisis sejauh mana penerapan prinsip keberlanjutan ekonomi, sosial-budaya, dan lingkungan pada pelaksanaan Bali Spirit Festival di Ubud, Bali. Festival ini dikenal sebagai acara tahunan berskala internasional yang menggabungkan unsur spiritualitas, kebugaran, dan budaya lokal. Metode penelitian yang digunakan adalah pendekatan kualitatif deskriptif melalui wawancara mendalam dengan pendiri festival dan pemangku kepentingan terkait. Hasil penelitian menunjukkan bahwa Bali Spirit Festival memberikan kontribusi signifikan terhadap keberlanjutan ekonomi melalui pemberdayaan UMKM lokal, penciptaan lapangan kerja, serta promosi produk lokal. Dari aspek sosial-budaya, festival ini memperkuat ekspresi budaya lokal dan internasional namun masih terdapat tantangan dalam mencegah komersialisasi budaya. Dalam aspek lingkungan, festival telah menerapkan beberapa inisiatif ramah lingkungan, namun masih menghadapi kendala dalam pengelolaan limbah dan konsumsi energi. Penelitian ini menegaskan pentingnya kolaborasi antara penyelenggara festival, komunitas lokal, dan pemerintah dalam mewujudkan praktik keberlanjutan yang holistik dalam penyelenggaraan acara. Temuan ini diharapkan dapat menjadi rujukan bagi pengembangan kebijakan manajemen acara berkelanjutan di destinasi wisata serupa.
Unduhan
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